Pinterest

You like pictures, right? They draw you in. They entice you to discover more about what they’ve captured. Maybe that picture will lead you somewhere. Maybe you’ll learn something new or discover an unknown treasure. Meet Pinterest! You share images, others share images, everyone is discovering new and amazing ideas! It’s a virtual corkboard of everything that interests you. So, what about your customers? Do they find your awesome products on Pinterest? Is your business “pinned” up on virtual corkboards around the world? It can be!

Pinterest has catapulted to the top of the charts when it comes to quality of use, quantity of users, and ease of use. With 10 million unique visits per month – yes, you read that right… per MONTH – Pinterest just might get you more customers. You’ve already got the pics of your products and services on your website, so why not take advantage of this new social media outlet? You just upload your images with links. That’s it! Sound too easy to be true? It is easy… and it’s true!

It’s also easily intuitive to learn and use. You might even find some great pins to share and enjoy; just save them on a “board” you create. Follow other Pinners to find pins that will support your business, share your products and services, and share images and links onto themed based boards. You will be well on your way to gaining new customers! Images are worth a thousand words, and possibly thousands of dollars when “word of mouth” advertising is raised to a whole new level on Pinterest.

Here are a few ways to take advantage of this great social media site:

  1. Add a “Pin It” button from Pinterest to your website, especially on product pages.
  2. Use a Pinterest Business Page and a personal page to get the most exposure. If you only have time for one, choose the Business Page because it verifies your business website and gives analytics within the account.
  3. Create boards with thematic interest based on your product and service offerings.
  4. Make sure to use high quality pictures of your offerings.
  5. Follow other businesses that support but are not in competition with yours.

Pinterest is the place to find great things quickly. Why wouldn’t your business benefit! For more tips on social media, visit our blog. We are here to help!

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