$15K+ PROFIT IN THE FIRST MONTH WITH A NEW WEBSITE AND GOOGLE ADS
Elite Construction Group was a brand-new concrete company struggling to break into the industry. Their outdated website and lack of a digital ad strategy led to inconsistent leads and large revenue gaps. Needing to increase monthly leads, conversions, and jobs, we helped them 6X their marketing spend with a new website and Google Ads.
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ELITE CONSTRUCTION: FROM UNPREDICTABLE LEADS TO STEADY REVENUE
The numbers tell the story! Take a look at these powerful results and hear directly from Elite Construction:
Client Testimonial:
“Strategy’s ads and website gave us 6x returns and constant leads. We’re thriving!” – Elite Construction Group
6X ROAS, $15K+ PROFITS IN FIRST MONTH
An expertly crafted Google Ads campaign delivered instant results in the first 30 days.
12-15 LEADS/MONTH, 90% CLOSE RATE
With a CPA as low as $150, the incoming leads from Google Ads quickly closed and made a profit.
BOOKED 6 WEEKS OUT AS OF 6/29/2025
As of June 29, 2025, Elite has a steady stream of business the requires clients to book out 1-6 weeks in advance.
PROJECT 40+% ANNUAL GROWTH
As lead generation continues, revenue growth will increase by at least 40%, providing more stable business.
THE PROBLEM, CHALLENGE, AND SOLUTION
See how we broke down the issues and planned a great solution.
PROBLEM ANALYSIS
As a new business, Elite Construction struggled to break into their market, properly scale their business, and generate steady leads. Their word-of-mouth referrals were drying up, and they needed to get new business if they wanted to succeed.
CHALLENGE ANALYSIS
Elite Construction had no structured digital advertising to get leads. This resulted in unpredictable workloads and large revenue gaps. The family-owned concrete company was frustrated and unsure how to get the business they needed.
SOLUTION ANALYSIS
To address the challenges hindering their business, Elite Construction invested in an overhaul of their entire digital presence. Strategy designed a modern, user-friendly website with SEO, lead capture tools, and project showcases. We also launched a Google Ads campaign that targeted local searches for high-intent leads to get eyes on their business.
BENEFITS OF GOOGLE ADS
Elite Construction was struggling to attract the leads their business needed to thrive. However, within the first month, their new Google Ads campaign delivered a 6x return on ad spend (ROAS), generating over $15,000 in profits from closed deals. The campaign exceeded expectations, producing 12-15 leads per month at a CPA as low as $150, well below the $200 target. The conversion rate reached 90%, far surpassing the 60% goal, due to high-quality leads from targeted ads and the website’s compelling content.
BENEFITS OF THE NEW WEBSITE
Strategy designed a modern, user-friendly website optimized for lead generation. The site featured responsive design, SEO integration, high-quality visuals of driveways and pool decks, and lead capture tools like contact forms and service-specific landing pages. A blog was added to boost organic traffic with content on concrete solutions. This engaging platform quickly helped turn site visitors into leads.
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